What do you get on the free plan?

No paywalled core: every tool works in full on the free plan, and most of them run with no account and no card at all. What the free plan limits is scale, not capability — one tracked app with 25 keywords, three saved competitors, three kept audits, two Discovery filters at a time, and a weekly or monthly email rather than a daily one. One optional subscription, PRO (€9/month or €99/year), lifts those. Keyword difficulty, traffic and opportunity, keyword discovery, the metadata builder and the top charts run with no account at all; rank tracking, competitor teardowns, the listing audit and App Discovery ask for an account, which starts with a seven-day PRO trial — that takes a card and continues at the chosen price unless you cancel before it ends, and the free plan it drops to costs nothing. The trade-off is you bring your own browser to fetch Apple's public data.

Is a free tool accurate enough?

For prioritizing keywords, yes — it reads the same public signal the paid tools use.

Free ASO Tool for the iOS App Store

You don't need a paid subscription to do the core of ASO well.

What a free tool covers

ASOApp gives you keyword difficulty, traffic and opportunity per storefront, competitor discovery, a single-keyword deep dive, a metadata audit and rank-over-time tracking — all free, and none of it behind a card. Keyword research, suggestions, the metadata builder, the top charts and the single-keyword check have no cap at all; the ones with a free-plan allowance are rank tracking (one app, 25 keywords), saved competitors (three), kept audits (three) and App Discovery's filters (two at a time). Scoring and keyword discovery need no account; the four that need a free one are rank tracking, competitor teardowns, the audit and App Discovery.

Why it can be free

Your browser fetches rankings directly from Apple's public API, and your tracking data lives in your browser — synced to your account only so it survives a cleared cache. There's simply less to charge for.

Track your own app — free to start

See where your app ranks for keywords like this, across countries and over time. A new account starts a 7-day PRO trial — cancel before it ends and you pay nothing.

Add a single app — or paste a developer link to track all of their apps at once.

Free ASO Tool for the iOS App Store

What a free tool covers

Why it can be free

Related

Track your own app — free to start